With the transition from open surgery to minimally invasive surgery, the domestic stapler market will maintain rapid development. It is estimated that my country's stapler market size was 3.6 billion yuan in 2014. With the rapid growth of my country's minimally invasive surgery demand, my country's stapler market size will reach 8.4 billion yuan in 2018, with a CAGR of 17%. So, how will the stapler market develop? What is the future pattern? Next, we will analyze them one by one.
Introduction of Stapler:
Stapler is an alternative to manual suture equipment used in surgery. The working principle is to use titanium nails to cut off or anastomize the tissue, similar to a stapler. Compared with the traditional manual suture, instrument suture has the following advantages: fast suture, simple operation, save operation time; one-time use to avoid cross infection; use titanium nails or stainless steel nails, tight suture, suitable for tightness; fewer side effects and surgical complications The few advantages, such as the unresectable tumor surgery in the past, can be treated with symptom removal, which is very popular with surgeons.
According to the different scope of application, the stapler can be divided into linear stapler, ring stapler, linear cutting stapler, purse stapler, skin fascia stapler and laparoscopic special stapler.
In 2013, there were more than 1.77 million surgical procedures related to the stapler, and the application of the stapler was mainly concentrated on the operation of the gastrointestinal tract, esophagus, lung and other parts, with a total of 775,000 cases.
Stapler market analysis:
Scale and growth rate: Stapler is a surgical instrument. According to the "National Economic Industry Classification", the stapler belongs to the "medical, surgical and veterinary equipment manufacturing" sub-category (classification code: 3584) in the manufacture of medical instruments and equipment. It is estimated that in 2014 my country's stapler market size was 3.6 billion yuan. With the rapid growth of my country's minimally invasive surgery demand, my country's stapler market size will reach 8.4 billion yuan in 2018, with a CAGR of 17%.
Drivers of industry development: the gradual popularization of minimally invasive surgery
ountries are promoting the application of minimally invasive surgery to minimize the trauma of patients. At present, the proportion of minimally invasive surgery abroad has reached 80%-90%, but the proportion of minimally invasive surgery in China's best hospitals is only 70%, and the proportion of minimally invasive surgery in second- and third-line hospitals is even lower. Therefore, there is still much room for development of minimally invasive surgery in my country. Among them, laparoscopic surgery is a newly developed minimally invasive method, which is an inevitable trend of future surgical methods.
Large-scale hospitals with large capacity and regional medical insurance coverage
With the deepening of the reform of my country's medical system, the state encourages the operation of general diseases to be resolved at the level of county hospitals as much as possible, prompting the stapler market to increase its volume at the grassroots level. Judging from the application of staplers in urban hospitals at all levels, the utilization rate of staplers in surgical operations in hospitals in county-level cities in my country is currently about 52%, which has a larger exhibition space than the utilization rate of 85% in municipalities.
The use rate of the stapler has a great relationship with the region. The use rate of the stapler in Hubei, Henan, Shandong, and Sichuan provinces exceeds 70%, which is related to the medical insurance reimbursement policies in different regions. In the next three to five years, with the popularization of the staplers in prefecture-level hospitals and the increase in the proportion of people covered by insurance, the stapler market will usher in rapid development.
The entire stapler market is currently dominated by foreign investment, supplemented by domestic investment. The operation volume of the domestic open laparotomy stapler is 40%, and the operation volume of the imported laparotomy stapler is 60%. The price of domestic open abdominal stapler is between 1500-2500 yuan, and the price of imported open abdominal stapler is 2500-3500 yuan. Among the various subdivided varieties of staplers, laparoscopic surgical staplers are basically foreign-funded and have the lowest import substitution rate. At present, endoscopic staplers are basically imported products, and the price is around 4,000 yuan.
The growth of the stapler companies is insufficient, and there are only a handful of companies with sales exceeding 100 million. If a company has a certain market share, it is a good target for mergers and acquisitions by listed companies. It is necessary to pay attention to the comprehensive factors such as the product line, brand, marketing ability of the enterprise to be invested, and the regional difference of medical insurance. In addition, we can focus on the characteristic stapler industry such as androgenic stapler.
Stapler domestic market structure:
The stapler market has fierce competition and high concentration, and the first domestic echelon has been formed.
In terms of products, the market competition pattern of different kinds of staplers is slightly different. Due to high technical requirements, endoscopic staplers are basically monopolized by foreign manufacturers; domestic enterprises of other types of staplers are constantly importing and replacing them.
Geographically, domestic stapler manufacturers are mainly located in Jiangsu, Shanghai and Beijing. Changzhou, Jiangsu is an important place for domestic staplers. Changzhou Zhiye, Changzhou New Energy, and Changzhou Kandy are the first three companies to produce staplers in China. They imitated Johnson & Johnson in their early years, with good product quality, complete varieties and specifications, and export products abroad. Enhanced. Frankman, Benoy and Tianchen International of Suzhou take the middle and high-end route. Frankman's market performance is very good. Suzhou Tianchen International's products are unique and take the high-end route. Suzhou Benoy is positioned as a mid-end brand and encounters fierce competition from Changzhou faction in the market. The market performance of stapler manufacturers in Wuxi, Nanjing and Shanghai was average, with limited capital and technical capabilities and weak overall competitiveness. Beijing's Ricky Surgery, Peltier also has a certain market share, Peltier listed on the New Third Board in 2015. The market share of staplers in 2015 is shown in the table below:
Company analysis:
The growth of the stapler companies is insufficient, and there are only a handful of companies with sales exceeding 100 million. If a company has a certain market share, it is a good target for mergers and acquisitions by listed companies. It is necessary to pay attention to the comprehensive factors such as the product line, brand, marketing ability of the enterprise to be invested, and the regional difference of medical insurance. In addition, we can focus on the characteristic stapler industry such as androgenic stapler.